The Year I Realigned My Business (and Myself)

My word for this year was Grounded Growth, but at some point it changed to  realignment.

At the beginning of the year, my business looked all good from the outside. I was delivering programmes, running offers, delivering weekly podcast episodes and saying yes to things that logically made sense.

But inside?
My nervous system was frayed and my calendar was full, but not always with the right things.
My work was starting to drift away from who I actually am now, in this season of life.

The moments I knew I couldn’t keep going as I was:

• Looking at my calendar and realising I had very little white space to think, create or breathe.

• Noticing that I was building launches and offers that worked on paper, but left me feeling depleted.

• Feeling the gap between the impact I knew I could have with leaders and clients, and the way I was actually spending my time.

At the same time, my body and health were sending their own data points, fatigue, overstimulation, dopamine chasing. It all pointed in the same direction: this version of my business had run its course.

Realignment started the moment I stopped forcing myself to “push through” and allowed myself to ask a different question:

“If I built my business today, from where I am now, what would I choose?”

What realignment looked like in practice

Realignment sounds poetic. In reality, it was messy, emotional and sometimes scary.

It looked like:

• Letting go of certain projects and ways of working that no longer fit, even when they had once been successful.

• Re-centering my work around what I am truly here to do:

• working with corporate and global leaders on behaviour, influence and communication

• and still helping business owners, consultants and coaches craft the stories, talks and TED talks that can change their careers and lives.

• Creating more white space for deep work: designing leadership models and experiences, facilitating strategic sessions, and working 1:1 with leaders rather than spreading myself too thin.

• Prioritising my health, nervous system, hormones, sleep, movement  as a core part of the business model. The business now has to work for my actual life, not the version I used to inhabit.

None of this was instant. It felt like dismantling a house while I still lived in it.
But slowly, things began to click into place.

The business that fits who I am now

As we reach the close of 2025, my work feels more like me than it has in years.

I’m spending more time:

• Working with global and senior leaders who want to influence ethically, communicate clearly, and create cultures where people can speak up.

• Facilitating strategic, human conversations – about trust, psychological safety, influence and the power of story inside organisations.

• Supporting business owners and thought leaders to craft their origin stories, keynote talks and TEDx talks, so they can share their ideas with confidence and clarity.

This version of my business is less about doing more and more about doing the right things, with the right people, in a way my mind and body can sustain.

Gratitude for the ability to course-correct

The older my business gets, the more I see it as a living organism, not a fixed structure.

It’s allowed to evolve as I evolve.
It’s allowed me to respond to my life, my health, my responsibilities as a parent, my energy, my values.

This year, I’m deeply grateful for:

• The ability to pause, re-evaluate and make changes.

• The clients, corporate and entrepreneurial, who have trusted me through that evolution.

• The gift of being able to constantly course-correct and build a business that works for who I am now, not who I was five years ago.

An invitation to you: what wants to realign?

If you run your own business, or you lead others inside an organisation, you might be feeling a similar pull.

Maybe something that used to fit  just doesn’t anymore.
Or your work looks great on paper, but actually drains you.
Maybe your body has been sending signals you’ve been ignoring.

So I’d love to leave you with a few questions as you look back on this year and ahead to the next:

• Where did I override myself this year in the name of “shoulds” or “this is how I’ve always done it”?

• What part of my work or leadership stopped feeling like me and what might realignment look like there?

• If I designed my role or business today, from scratch, to fit the season I’m in now… what would I keep, what would I let go of, and what would I create?

You don’t have to burn everything down to realign.
Sometimes it starts with one honest conversation, boundary, or decision to honour what you already know.

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