4 influencer tactics to avoid

One big part of the leadership game is all about influence. Your net worth is your network and so it pays to give focus to the relationships you are building. As well as building genuine connections with key influencers, it is also important to consider that you are...
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5 mistakes to avoid when pitching to world class journalists

My feet are finally touching down after a whirlwind two days attending Janet Murray’s Soulful PR live, and what an eye opener it was! Anything I thought I knew about PR, pitching stories and getting featured was tossed out the window to be replaced with a much more...
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Are you a fish trying to climb a tree?

Everyone is a Genius, but if you judge a fish on its ability to climb a tree it will live its whole life thinking it is stupid ~ Albert Einstein  It's a famous quote and I am sure you have heard it used in a variety of settings but have you thought about it in terms...
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4 reasons why I’m attending an event like Soulful PR live (and why you should too)

As I write this, the event of the year is only 8 days away.  I’m excited to be pulling on my Wonder Woman pants and trotting up to the big smoke on the 13th and 14th July for a 2 day conference. Soulful PR live is an annual event that brings together small business...
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Why I am glad I had a Vulnerability Hangover

A while back I did something that was a huge deal for me. After a long period of no confidence, I set myself a challenge to share my message through the wonderful medium of TED. It was the most incredible experience, and I feel truly honoured to have been part of it...
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I said no to my business (and it felt good!)

I said no to my business (and it felt good!)

I said a big fat no to my business last week. Not once, not twice but three times! I had the opportunity to go to two different face to face events. This in itself is an amazing thing, particularly if you work online, as meeting people in the real world is so very...

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How to start converting viewers into buyers

How to start converting viewers into buyers

2 million……That’s how many bits of information are deluging your senses every second. 7……That’s how many bits of information you can process every second (give or take a few.) In an increasingly noisy world, our brain has to find a way of cutting out all the noise so...

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3 ways to develop your thought leader status

3 ways to develop your thought leader status

The truth is we ALL struggle from time to time. Even the multi-millionaires have wobbles! Even the mindset gurus have stumbles! The trick is to catch on when this is happening and turn it around. Knowing that you have a choice is the first step to developing a resilient growth mindset that enables you to pick yourself up, dust yourself off and keep going!

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3 quick tips to get you out of the quicksand

3 quick tips to get you out of the quicksand

The truth is we ALL struggle from time to time. Even the multi-millionaires have wobbles! Even the mindset gurus have stumbles! The trick is to catch on when this is happening and turn it around. Knowing that you have a choice is the first step to developing a resilient growth mindset that enables you to pick yourself up, dust yourself off and keep going!

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